University of the Cumberlands Advertising Resources Paper
Print Advertising (Local media, National publications)
- Social Media (LinkedIn, Twitter, Facebook, Instagram, etc.)
- Job Fairs
- Professional Conferences
- Internet Sources (monster, indeed, careerbuilder, etc.)
- Universities & Colleges
- Search Firm
- Answer the following questions for each resource:
- What are the pros and cons for each of each advertising resources.
As the recruitment officer, what do you need to do to prepare for each resource? (ie. For a job fair you would need a table presentation, information pieces – what are those?, swag)
Do you feel you would yield the needed results from this resource? Would this resource provide an ROI?
- In the current industry that you work which of these resources are most often used or seems to be the most beneficial?