Describe and apply best practices and principles for negative messages.

November 23, 2020| Homework Lance

Describe and apply best practices and principles for negative messages.

 

 

LEARNING OBJECTIVES FOR ASSIGNMENT
Students will be able to:

Describe and apply best practices and principles for negative messages.
Analyze data to identify concerns and needs of a target audience.
RHETORICAL SITUATION OF ASSIGNMENT
Genre: Email
Audience: Target audience from A1
Purpose: This assignment will allow you to practice the application of audience analysis and positive emphasis while delivering an effective negative message (clear, concise, complete, and correct). For this assignment you will use your selected audience from the audience profile assignment to compose a negative message in email format. This message will involve sharing with the target audience from A1 the results of the 2017 campus climate surveyLinks to an external site..
DESCRIPTION OF ASSIGNMENT
In the fall of 2017, the university conducted a survey of faculty and students to understand and illuminate their experiences and perceptions of working and/or learning on campus. Working with university administration, you have received the task of communicating with the target audience from A1 some of the findings and statistics found in the survey. However, some of the results and patterns found by the survey are less than positive. As a matter of fact, there are several areas of concern for the campus and the target audience. As you review the results, consider the most relevant and important statistics and findings to share in your summary to the target audience. You will need to ensure that your message is professional and that it accomplishes the following:

Utilizes the audience addressed in the audience profile assignment.
Informs your target audience of the information found via the survey.
Gives background, details, and clarification of what it will mean for your institution and the target audience.
Presents any possible information with a positive emphasis.
Articulates tentative, realistic solutions or plans for areas of concern that emerge in the survey.
Explains benefits to the institution and the target audience (i.e. financial, professional, other).
Uses a goodwill ending: positive, personal, and forward-looking.
Includes an informative and specific subject line, a clear and concise organizational pattern (see Ch. 9), and end with an electronic signature.
EXPECTATIONS FOR ASSIGNMENT
Utilize your research from the audience profile to identify and cater to the primary audience.
Demonstrate awareness of audiences other than the primary.
Analyze and apply audience benefits, including audiences other than the primary.
Compose a message that includes all information needed by the audience.
Use positive emphasis, goodwill, and you-attitude.
Apply effective email etiquette and formatting techniques.
Use subject lines, buffers, reasons, refusals, alternatives, and endings.
QUESTIONS TO ASK FOR ASSIGNMENT
How can I present negative information in a manner that maintains goodwill with audiences?
What are some of the best practices and principles for negative messages?
What are some of the key concerns for the target audience found in the campus climate survey?
RELEVANT LEARNING OBJECTIVES FOR CLASS
Analyze a variety of professional communications through case discussions of dilemmas and problems.
Apply writing skills to varied, new genres in communicating with diverse audiences.
Identify and define effective document design and techniques appropriate to business communication.
Create documents using formatting techniques and technologies appropriate to specific disciplines.
Develop strategic approaches to various genres of business communication based on organizational cultures, contexts, and expectations (e.g. memos, emails, proposals, report, executive summaries, etc.)
Generate business and professional documents that reflect the requirements and expectations of organizational settings.
Identify unique communication conventions in your discipline.
Identify challenges for successful communication in and across disciplines and organizations.
Analyze discipline specific conventions.
Create communication artifacts that utilize the conventions of your discipline.
Analyze ethical principles for professional communicators through case discussions.
Incorporate effective ethical principles in all modes of professional communication.

 

 

 

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