DeVry BUSN 460 Leadership & Conflict Communication Paper & PPT

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DeVry BUSN 460 Leadership & Conflict Communication Paper & PPT



The goal of this team project is for you to summarize and present what you’ve learned in the simulation along with what you’ve learned in this course, working from the experience you’ve gained in all of the courses you’ve taken to reach this capstone.

Your task with this project is to show the board of directors what you have learned and accomplished in your time as CEO.


Your project will be based on project milestones that your team will conduct in Weeks 3-7.

These milestones will provide you a foundation from which you will expand your research and analysis to cover the business concepts of the final report and presentation. The concept area requirements are described in the Project Grading Criteria (Links to an external site.). As would be the case in the real world, it is up to you to determine the most effective way to organize your report and presentation while ensuring all the following concept areas are fully discussed in the final report and presentation deliverables.

  1. Communications (60 points)
    • Describe methods and effectiveness of communications during your simulation project.
    • How will this experience allow you to improve your communications the future business projects? Be specific.
  2. Leadership & Conflict (20 points)
    • How did your team function during the simulation?
    • If conflict arose, how was it managed to continue productive work?
    • Did the team appoint a leader, share leadership or did a leader rise to the occasion, and what was the result?
  3. Ethics (20 points)
    • Describe any ethical dilemmas or ethical considerations experienced in the course, and how it was resolved.
    • If none existed, describe a potential ethical conflict and how your team would resolve the issue.
  4. Research (90 points)
    • What research did you perform during the simulation?
    • How did your findings impact your decision-making?
    • How will this experience allow you to improve your research in the future? Be specific.
  5. Managerial Skills (10 points)
    • Describe how your team utilized the analytical and managerial skills requires to improve business performance during the simulations.
  6. Industry Data (40 points)
    • Describe the industry data (e.g., financial performance, ratios) your team used throughout the simulation.
    • Evaluate how the data impacts long-term and short-term organizational goals.
  7. Globalized Management (10 points)
    • Discuss lessons your team learned about the global aspects of business during the simulation.
  8. Quality Improvement (20 points)
    • Discuss how your team examined issues and needs related to organizational challenges and proposed changes for quality improvement.
  9. Continuous Improvement (20 points)
    • Describe how your team applied fundamental management theories and resource management techniques to promote continuous improvement.
  10. Project Management (10 points)
    • Describe how your team applied project management and business management principles throughout the simulation.
  11. Total: 300 points

Graphic of project flow

Successful teams start building the structure of their final reports and presentations early, and make steady progress each week, so that the completion of the deliverables in Week 7 and 8 is smooth and unhurried.


The deliverables for this project include:

A 10-page/2,500-word (minimum) paper covering how each of the topic areas above were utilized throughout the CAPSIM simulation.

A PowerPoint presentation summarizing the use of each of the above topics throughout your team’s CAPSIM simulation experience.


The Sensor Industry

Industrial sensors assist in detecting and responding to any alteration in the environment and avail a corresponding output (Gundawar, 2019). The global market size of sensors should approximately range from $ 18.2 billion in 2020 to $ 29.0 billion in 2025, an annual growth rate of 9.8% for 2020 to 2025. The main factors influencing the sensor industry’s growth include the enlarging prevalence of industrial 4.0 and Internet of Technology and the accelerating need for automated systems

Segmentation of the Sensor Industry

The global sensor market is segmented into five different groups. The first segmentation depends on the type of sensors (Dublin, 2019). We have pressure sensors, temperature sensors, chemical sensors, proximity sensors, motion sensors, position sensors, gas sensors, and others under this group. The pressure sensors hold a large portion of the market share due to the wide use of pressure sensors in high-performance industrial applications, including industrial process control, packaging, and inspection.

Depending on the end-user application, the market is subdivided into process industry and discrete industry (Dublin, 2019). The discrete industry holds a more significant portion of the market shares due to the rapid expansion of the electronics and automotive industries. However, trends predict that the process industry will be the fastest-growing segment due to the increasing gas, chemical, and flow sensors in oil and gas mining industries.

Another category of sensors is those according to the regions: North America region, Asia- Pacific, Europe, and the other parts of the continent (Dublin, 2019).  The Asia Pacific dominates the market share as a result of China and Vietnam’s high industrialization rate. North America is thesecond-largest in terms of market share, followed closely by Europe. The presence of vital electric and automotive industries in Europe and North America enhances their market growth. Sensors are also grouped depending on the estimated total amount spent depending on the manufacturer’s revenue.


Key Competitors in the Sensor Industry

Honeywell International (Dublin, 2019). Its headquarters is in North Carolina in the US. . The company’s annual revenue is US$41.802 billion, with its significant products being fans, heaters, air coolers, cameras, door locks, light switch timers, boots, and air cleaners, among others. The other company is Texas Instruments, located in Dallas, Texas. The company reported an annual revenue id $ 14.961 billion, and it majors in developing analog chips and embedded processors. Rockwell Automation is another company in the industry. The company’s annual revenue is $6.69 billion. It majors in advanced process control, drives, drive systems, motion control, programmable controllers, and safety components. STMicroelectronics is another critical competitor in the sensor industry. Its headquarters are in Geneva, with annual revenue of $9.66 billion. It deals in connectivity, microcontroller for power processing, industrial sensors, and actuators, among others.

Some of these industries’ strengths include automation of their activities which helps them achieve quality output. The companies also have a strong cash flow which provides resources for its projects. Strong brand portfolio and a successful track records of creating new products are also some of their strengths. However they also has some weakness. Some of their weaknesses include; the companies’ organizational structures may not compatible with their business models hence retarding expansion and development of new projects. Again most of them have low investments in research activities.




Dublin. (2019). Top 10 Sensor companies, 2019: Discussion on their proprietary Technologies, Strategic alliances, and advantages. Retrieved March 15, 2021, from


Gundawar, P. (2019, April 10). The sensor INDUSTRY: Growth and transformation through innovation. Retrieved March 15, 2021, from