JWI 540 Alphabet Inc Mergers & Acquisitions Strategy

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JWI 540 Alphabet Inc Mergers & Acquisitions Strategy

 

As outlined in this week’s lecture notes, there are seven common game-winning moves that can be leveraged to differentiate and strengthen competitive positioning. They include: Geographic Expansion, New Price Tiers, Vertical Integration, Moving Into Adjacent Product Segments, New Distribution Channels, Discontinuous Innovation, and Mergers & Acquisitions.

  • Identify an organization in your industry (but not the company you selected for your course project) that used one of the seven common winning moves.
  • Which move did they use and why do you think they elected to use this move?
  • How effective was this move in establishing meaningful differentiation? Support your response with references to this week’s materials including Chapter 9 from Sherman.